Top

CELMEDIA TIMELINE

First SMS platform to be integrated in Latin America.

2002

Conduct first voting through premium SMS for TV reality show with integrated platform.

2003

First mobile marketing campaign using a single short number in Chile, Colombia, Ecuador, Mexico and Argentina.

2004

Acquires platform for downloading content, ringtones, images and videos.

2005

First regional contracts for content downloads with Discovery Network, MTV, SonyEricsson.

2006

It introduces the concept of gateway for SMS services allowing to connect international aggregators in the markets of Colombia, Chile, Ecuador, Argentina and Mexico.

2007

In conjunction with Movistar launches virtual card for its loyalty club.

2008

It has signed SMS push contracts with the main mobile operators in the region, enabling corporations to communicate with their customers and mobile phone users via SMS.

2009

Develop loyalty platform.

2010

Develops Textcenter platform and introduces new business area "Loyalty", first key OTP with financial entities via SMS.

2011

Develops first native mobile application for IOS and Android.

2012

Starts new business area "Digital Marketing" and implements loyalty platform with Corpbanca.

2013

Develops first BTL campaigns using Reality and Virtual Advertising technologies. Create business networks for loyalty clubs.

2014

Create "Alternative" agency in order to deliver digital solutions to its customers. Launches a new advertising medium via WIFI. Creates platform of virtual exchanges to redeem points of loyalty programs.

2015